HTML Email Design & Coding

Pixel-perfect emails that actually render everywhere.

Broken layouts cost you conversions. I architect high-performance custom HTML emails tailored for D2C brands and scaling startups. Using advanced table-based coding, bulletproof VML for Outlook, and dark-mode optimization, your campaigns will look flawless on any device—so you can focus on driving revenue, not fighting rendering bugs.

100%

Litmus Tested

90+

Clients Supported

Native

Dark Mode Ready

Email Architect

Bridging the gap between beautiful brand aesthetics and robust HTML email code. We ensure that your meticulously crafted designs don't just look stunning on a canvas, but perform flawlessly in the inbox. By combining pixel-perfect attention to detail with modern, responsive development practices, we turn visual concepts into engaging email experiences that display perfectly across all major clients and devices.

Start Your Project
Pixel-Perfect Rendering
Dark Mode Optimized
Custom HTML Coding
Klaviyo Integration
Mailchimp Compatible
Campaign Monitor Ready
Litmus QA Passed
Fully Responsive Layouts

Campaign Proven Metrics

35%
Avg Open Rate Lift
3x
Higher CTR
500+
Templates Coded
0
Rendering Errors

Custom HTML vs. Drag & Drop Builders

Most startup email campaigns look broken on mobile because they rely on clunky Drag & Drop ESP builders. These visual editors generate bloated, non-semantic code that frequently breaks in strict email clients like Microsoft Outlook and completely fails to adapt to Dark Mode.

My methodology is built around Bespoke Email Development. By hand-coding features natively using semantic tables and inline CSS, we ensure your brand looks immaculate across 90+ email clients. Whether you need an editable master template for Klaviyo or highly personalized dynamic blocks, I engineer it for maximum inbox deliverability.

Figma to HTML

Translating complex, beautiful designs into lightweight email code.

Modular Systems

Reusable blocks allowing your marketing team to build fast without coding.

Email Code Architecture

Bulletproof Outlook VML Native
Dark Mode Media Queries Optimized
Retina Asset Sizing Crisp
Liquid / Merge Tags Configured

Vetted by Experts.
Trusted by Brands.

With years of experience parsing the quirks of Gmail, Apple Mail, and Outlook, I have the technical depth to ensure your emails actually reach the inbox looking the way you intended. You aren't just hiring a designer; you are hiring a dedicated email infrastructure partner.

90+

Clients Tested

100%

Responsive

The Email Tech Matrix

I build agile email templates that integrate flawlessly with your marketing stack. Hover to interact with my core toolkit:

Custom HTML Tables
Inline CSS
Dark Mode UI
Klaviyo / Mailchimp
Litmus Testing
Liquid Logic
Figma Prototypes

Your Email Campaign Roadmap

01. Strategy & Wireframing

We analyze your brand guidelines and campaign goals to map out a clear user journey, optimizing for above-the-fold engagement and CTA placement.

02. High-Conversion UI Design

Crafting beautiful, accessible layouts in Figma. We design with "graceful degradation" in mind, ensuring fallbacks exist for older email clients.

03. Custom HTML Coding

Translating the design into bulletproof table-based HTML. We hand-write inline CSS and apply advanced hacks for Outlook and Apple Mail rendering.

04. Dark Mode Optimization

Implementing @media (prefers-color-scheme: dark) rules to swap image assets and invert background colors so your email looks native in dark mode environments.

05. Rigorous Litmus Testing

Before handover, your templates are run through Litmus to ensure pixel-perfect rendering across 90+ different devices, apps, and browsers.

06. ESP Integration & Automation

Loading the code into Klaviyo, Mailchimp, or your ESP of choice. We set up editable modules and dynamic Liquid tags for personalized flows.

Email Knowledge Base

Builders generate heavy code that often breaks on mobile or Outlook. Custom HTML gives you full brand control, perfectly tailored responsive behavior, and editable sections without the bloat.

Yes. Dark Mode Optimization is standard in my workflow. I use specific meta tags and media queries to ensure your logos, text, and backgrounds adapt seamlessly when a user has dark mode enabled.

Absolutely. I build modular, editable templates tailored for platforms like Klaviyo and Mailchimp. You get the stability of custom code with the ease of swapping out copy and imagery in your dashboard.

Email Specialist in Sofia, Bulgaria

Based in Sofia, I provide high-level Email Design & Coding for European and US-bound D2C startups. I am available for face-to-face strategy sessions to discuss enterprise-level Klaviyo architectures and master template design.

Trusted By 560+ Clients

Don't just take my word for it.

Send Better.
Convert Higher.

Stop guessing why your emails look broken. Let's outline your brand's new master template in a free, 15-minute strategy session.

Get a Project Estimate
Clean HTML Dark Mode 100% Deliverable
Conversion-first Email work
Design Code Test // Email growth loop
  • Improve click-through rate (CTR)
  • Bulletproof rendering on all devices
  • Native Dark Mode support
  • Editable sections in Klaviyo

Wait! Let's map out your email growth loop before you go.

Schedule Strategy Call